Organic-Noni

Tahitian noni Juice

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Although Noni Fruit is known to grow across the islands of the Pacific and much of Asia it is the fruit of the Tahitian Noni that has become most prized as a source of juice and natural health products.

Tahitian Noni Juice is renowned due to the abundance of minerals in the volcanic soil and the perfect climatic growing conditions there.

Some Noni Background

Large Noni FruitSome in the UK and continental Europe may not be familiar with Noni as a plant or as a natural health product phenomena. The Noni is the fruit of the Morinda Citrifolia which grows throughout the Polynesian Islands.

The Noni fruit thrive on the rich volcanic soils of Tahiti. The tree reaches maturity in about 18 months and then bears fruit all year round. The fruit used to create our Noni juice products comes from wild growing Noni on the tropical slopes which rise above the Pacific ocean around the shores of Tahiti.


The History of Noni

The Noni fruit has been recognised for its natural health benefits for over 2,000 years and appears in the traditional cultures of many island peoples.

The history books tell us that early Polynesians Islanders prized the Noni for it's nutritional value and often relied upon it in times of famine. During World War II the Polynesians taught soldiers based on their islands to eat the Noni fruit to sustain their strength. There are references to Noni being eaten by the people of Raratonga, Samoa, and Fiji, and Aborigines are also reputed to be fond of Noni too. It is also worth noting that there are references to the Noni fruit being eaten both raw and cooked and references to Noni seeds, Noni leaves, Noni bark, and Noni root all being eaten by the cognoscenti.

In the Caribbean Noni is known as the "Pain Killer Tree", in South East Asia it is known as "Nhau". Other names used around Polynesia include "Nonu", "Nono", "Indian Mulberry" and "Beach Mulberry". In Malaysia it is known as "Mengkudu" and is used there for a variety of purposes.

Recent interest in the health properties of the noni

Wild Growing Noni Fruit TahitiSince the 1950s there has been growing interest in Noni as a health food and growing scientific interest in it's nutritional properties as a super fruit.

Macro nutrients - Noni fruit and products derived from it are in high in protein, carbohydrates and dietary fiber - and low in fats.

Micro nutrients - Noni products are good source of Vitamin C as well as Niacin (Vitamin B3), Iron and Potassium.

Phytochemicals - The Noni fruit contains numerous phytochemicals which are currently the subject of scientific research and medical studies. Many of these constituents have no currently established RDA but may hold the key to the various beneficial effects observed in the folk-medicine of different cultures who have made use of Noni over centuries.

While there are currently no completed studies which allow us to state proven health claims current research appears promising in a number of areas including antibiotic, anti-inflammatory and anti-cholesterol properties.